What should be in your digital toolkit for the business of being an author? Google Suite for your email. Do you wonder why your emails don’t get a reply? It may be they were never delivered. If your account is with AOL, Hotmail, or Yahoo, there is a strong likelihood if you send someone you don’t already have a connection with they will never receive it. And while it is neat to have an email address tied to your website domain, if your webhosting company is one of the bigger ones, it’s likely they also host spammers and scammers which means your address may be blacklisted without you knowing it. In this era when email security is the order of the day, the account of your recipient may filter your email straight to the spam folder. Even with a free Gmail account there is a good chance it won’t be delivered. For professional and business email, I recommend the Google Suite which is $5/month. WordPress for your website and blog. I strongly recommend WordPress.org because it is open source code, can be installed easily with one click on most webhosting platforms, and works best for blogging if you want your work to get found. It is not to be confused with WordPress.com, a site that gives you free webhosting, but you’re renting and don’t own your real estate on the internet and they can place their ads on your site. WordPress is used by professional website designers for its versatility…
Facebook, for better or worse, has become quite the meeting hall of 2012. It’s where we commune electronically to discuss the days’ news, to check out our friends’ latest photos, and, as an author, promote our blogs and books. Self-promotion has always been a bit of a tight-rope walk – you have work you believe in that you want to show the world!… but you… [Read More]
When you are building your author website from the ground up and trying to keep expenses low, it helps to have a friend who knows a thing or two about website design and development. You know, that friend you have that helps you out in a pinch and who can show you the ropes? Who asks only for your friendship – and maybe a free… [Read More]
Swenson Book Development, LLC was in the thick of publishing madness two weeks ago – two members of our team, myself and Jill Swenson, checked out the trade floor and events at Book Expo America. BEA is the place for movers and shakers of the North American publishing industry. From event interviews of famous musicians-come-authors to Harlequin Romance shilling for their latest salacious-covered paperback, from bustling New… [Read More]
As an editor, I see the use of passive voice as a red flag in a manuscript. It strips out all the action and agency. Makes the text boring. Passive voice frequently appears in academic writing. The stuff no one wants to read. You can edit your own book manuscript for passive voice and hone your talents as a powerful writer with a few simple… [Read More]
That container gently bubbling in the kitchen, a jar of vegetables and spices and antiseptic salt, is an exercise in patience. It’s a testament of expectation. It’s going to be your sauerkraut in just a few weeks if you can just wait, and taste, and trust. Ellie Sandor Katz’s seminal work, Wild Fermentation, has been considered the gateway text into a world of natural fermented… [Read More]



