When you write a book, it needs to be about something. When someone asks what your book is about, how do respond? Do you stumble over your words trying to describe your book? Time to pin down your premise. The perfect pitch means you need to hone your premise statement. Premise: The central idea, situation, or set-up which provides the foundation and pushes the narrative forward. What happens as a result of actions is another way of describing the premise. If point A is where the conflict or problem arises and point B is the outcome, then the premise is A leads to B. Perhaps another way to get a handle on the premise of your book is to determine its main point or take-away lesson. What’s the moral of your story? A premise is usually one sentence. “When Dorothy is caught up in a Kansan tornado, she visits a magical place called Oz, only to discover there’s no place like home.” Expressing your premise — your driving idea — helps you while you write. It keeps you from wandering too far astray from the organizing concept and your narrative arc on a steady path. Consider your opening scenario, central characters, the inciting incident and how the stakes are raised. Your premise may be stated in the form of a question. “What if a group of school boys stranded on a desert island work to govern themselves?” A premise should be brief, provocative, and include the central characters, a conflict,…
When you write a query letter and book proposal to an agent or acquisitions editor, there are certain things they want to know before considering your manuscript. They want to hear about you and your book, but what they really care about is the audience. What audience is your book intended for? Describe your readers in demographic detail. Where do your readers live? Work? Learn?… [Read More]
Filed Under: audience, Facebook, LinkedIn, Marketing, Platform, Readers, social media metrics, Twitter
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Children’s books are treated differently than other kinds in the business of publishing. The market is highly segmented with rigid requirements about reading level and age appropriateness. The number of words and pages are rigidly defined within each sector of children’s books. Having more than one book up your sleeve is important since serial books are more desirable than a single title. Marketing features matter… [Read More]
If you’re an author on Facebook, you’ve certainly noticed that your personal timeline and your page exist as two seperate entities – at least on Facebook, your ‘Author-Self’ and ‘Everything-Else-Self’ are as divided as the North and South Poles. It’s not even possible to write on your own personal timeline; you can only communicate with other business pages directly. What’s a well-connected and sociable author to… [Read More]
The buzz about Cheryl Strayed’s new memoir, Wild, couldn’t be ignored. If Oprah Winfrey brought back her Book Club just because of this manuscript, I knew I had to read it. Most everything Oprah recommended I’d read before she announced the selection. But Wild was a wild card thrown in my direction. The jacket described this book about the rough experiences on the Pacific Crest… [Read More]
If you really distill the many difficulties of blogging, there are two issues that are the most arduous to contend with on the regular: monitoring who’s talking about you, and coming up with fresh and fantastic ideas. Luckily, Google already has you covered. Google Alerts is a free online tool that can alert you anytime it finds a new page on the ‘net that’s related… [Read More]