Pre-order. You might be surprised to learn that pre-ordering a book is critical to the launch of a book. Publishers may make decisions about how much marketing support to provide a new release based on the volume of pre-orders. Some even determine the size of a first print run using those numbers. If a book has strong pre-order sales, reviewers are more likely to review it, the media is more likely to hype it up, and retailers are more likely to carry it in stock and give it premium placement. If you know an author has a book coming out, please pre-order it. Write a review on Amazon and/or Goodreads. It doesn’t need to be very long or a deep literary analysis. The number of reviews a book receives affects the algorithms for getting found online. If you don’t like the book, don’t leave a review. As my mother used to say, “If you don’t have something nice to say, don’t say anything at all.” Spread the word. Let your friends and family know how much you enjoyed a book. Share this on Facebook, Twitter, Instagram, or wherever you do social media. Take a book-selfie. Post a picture of the book, your cat lying across the couch with a paw on the cover, you falling asleep on the couch with the book. Follow. Many authors have Facebook Pages you can like and follow. On Twitter, many authors have accounts and you can follow them and retweet to amplify their voices. Follow authors on…
Every writer hopes to captivate an audience. But who are you writing to? When you write a letter, you address your reader directly. When you write a speech, you anticipate a particular group of listeners. If you write a news article, you have a strong sense of who the readers will be, and your writing reflects your grasp of how best to address their subscribers…. [Read More]
Filed Under: audience identification, bookstore, children's literature, fiction, GoodReads, library, Nonfiction, YA
No Comments
Carolyn Porter is a “graphic designer, typography geek, and founder of the graphic design company Porterfolio,” but you may know her as the author of Marcel’s Letters: A Font and the Search for One Man’s Fate. This memoir recounts Carolyn Porter’s journey through designing a font and her quest for answers about Marcel Heuzé, the World War II forced laborer whose handwriting inspired the font…. [Read More]
While it is true that finishing the first draft of a novel is just one small step on the staircase towards publication, it also a tremendous accomplishment. It takes dedication, and even more so when the goal is to finish a 50,000-word novel draft in just one month, as many do by participating in National Novel Writing Month. NaNoWriMo happens every November and has participants… [Read More]
As we go through our everyday lives, science is at work all around us, though many of us take little notice. Teacher, author, and presenter Larry Scheckel has made it his mission “to show that science is valuable, a worthy human pursuit, and just plain fun.” And that’s exactly what he does in his latest book I Wondered About That, Too: 111 Questions and Answers… [Read More]
Whether you are an aspiring author or on your sixth or seventh book, professional development comes with the territory. The business of being an author can be overwhelming for many people who don’t have the background. How can you best prepare for today’s marketplace? I’ve worked with writers on their craft for decades and these are the secrets to the success of their writing and… [Read More]
Filed Under: Asian American Journalists Association, Authors Guild, AWP, BookCon!, Military Writers Society of America, National Association of Memoir Writers, National Association of Science Writers, PEN America, Poets & Writers, publisher''s weekly, Romance Writers of America, Shelf Awareness, Society for Children's Book Writers & Illustrators, Writer's Digest