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sales and marketing
‘Get Smart’ About the Business of Your Book
by, Jill Swenson
March 3, 2015

‘Get Smart’ About the Business of Your Book Distribution is not a dirty word. No one talks about it much in literary circles and it is something you may not have thought much about as an author. Perhaps you are more conscious of its importance when it comes to films and music. Distribution determines what movies appear in which theaters. What selection of music is… [Read More]

Filed Under: Baker & Taylor, book stores, Consortium, Distribution, Ingram, IPG, libraries, NBN, Publishers Group West, sales and marketing
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Private effort and the corporate model
by, Danielle Sherwood
September 24, 2011

Use branding to sell books and sustain your passion Many writers do not want to engage in social media because they fear their engagement online will detract from (either time spent on or quality of) their writing. It’s a valid concern. It’s also an unnecessary one – if modeling the right approach. You see, using social media is about writing. If you are a writer, in… [Read More]

Filed Under: Authors, best-selling book, branding, corporate model, objectivity, publicity and privacy, quality book, sales and marketing, self-promotion, Social Media, writers writing
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