As gift-giving season draws closer, publishers look to retailers to stock up for the holidays, but this season, one of the largest retailers, Amazon, decided to drastically cut book orders to publishers. The cuts are due to space issues in Amazon’s warehouses as they make room for “bigger-ticket items for Black Friday and Cyber Monday,” Publisher’s Weekly suggests. This choice to cut orders has a… [Read More]
In the modern publishing world, there are many new challenges authors face in promoting their books, but there are also many new avenues to aid in digital marketing of forthcoming releases. NetGalley provides a resource for authors and publishers to accumulate quality reviews from relevant readers, an essential pre-publishing marketing step. Strong early praise from a notable reviewer can draw in significantly more readers once… [Read More]
