Whether you are an aspiring author or on your sixth or seventh book, professional development comes with the territory. The business of being an author can be overwhelming for many people who don’t have the background. How can you best prepare for today’s marketplace? I’ve worked with writers on their craft for decades and these are the secrets to the success of their writing and publishing efforts. Read. I mean read a lot. Obsessively. Read deeply in your genre. Read broadly beyond your comfort zone. Read for craft. Read for fun. Patronize your local public library. Volunteer. Get to know your reference librarian. Attend events and participate in programs there. Shop at your local brick and mortar bookstore. Befriend the bookseller and encourage others to frequent the store. Give books as gifts. Attend author events and buy a copy for the author to sign. Join a book club. Reading titles you might not otherwise is good practice. You refine your sense of what you like and learn what other readers like, or don’t, and why. Take a class or writing workshop. Continuing professional development is always encouraged. No matter how many books you’ve got under your belt, you continue to grow your writing talents. Join a writer’s group. Meeting with other writers who commit to improve their work has many benefits. Not the least of which is the support and accountability you provide to one another. Read your work-in-progress or poetry to an audience. Or tell your story at a…
Awards and prizes can be a fantastic complement to an author’s credibility, marketing strategy, and overall “brand.” The urge to apply for as many as possible is quite tempting. Yet when your book is newly published and you are considering the many choices, it is wise to step back and make an informed decision. Rather than send out of a flood of submissions, make a… [Read More]
‘Get Smart’ About the Business of Your Book Distribution is not a dirty word. No one talks about it much in literary circles and it is something you may not have thought much about as an author. Perhaps you are more conscious of its importance when it comes to films and music. Distribution determines what movies appear in which theaters. What selection of music is… [Read More]
Query Letters: When to send them and what to write. The single most important key to opening the door to an agent or acquisition editor is your query letter. You will only get a response if your reader is interested in knowing more about your book project. No response is a no. If you don’t receive a reply within a week, move on. Maybe there… [Read More]
Check your facts. You might not be Brian Williams. Maybe you don’t plan to write a memoir about your experience in the war against terrorism, cancer, death, or addiction. If you are a professional writer, you need to know facts still matter. Especially to your readers. If you write nonfiction, your credibility as an author depends on it. Corroborate your facts with additional documentation. Immerse… [Read More]
Writers need nurturing. They need time, space, sunlight, and fresh air. They need quiet. And, once in a while, they even need to eat. Writer’s retreats provide an opportunity to develop your skills, receive feedback if desired, make progress on a particular project, or recharge creative energies. There are many varieties of retreats; natural settings, rustic cabins or artistic colonies, instructional, or isolated. If you… [Read More]



