Your Facebook timeline is about to look different for spring 2013 – changes to profile pages are happening now, so don’t be surprised if next time you log in you see something a little different! The updated timeline layout banishes separate boxes for friends, maps, photos and applications and replaces them with text tabs. The entire look is more minimalist and shifts ‘activity’ to one… [Read More]
Now is a good time to update your biographical profile. January starts a new year and every author needs a short (i.e., 250-500 words) description of themselves in addition to a good head shot. The Bio is a big part of an author’s brand. Your book is the product, but you are the brand. And to keep your brand fresh and current, it’s time to… [Read More]
You may have been noticing a particular status update making the rounds on Facebook. It’s a disclaimer that asserts the poster’s copyright and privacy rights, and it makes it seem like it’s as easy as copy/paste to protect yourself from anything you failed to catch in the Terms and Conditions you agreed to upon signing up for Facebook. Of course, it’s total malarky. Before you can… [Read More]
It was only up for a few hours – a programmer stumbled upon a link to access the raw, unfiltered chronological newsfeed that so many users want. But as soon as the internet had discovered a glimpse of the pure stream of friend posts and status updates, it was gone. You may have noticed that your news feed doesn’t give your all your friends’ posts. In fact,… [Read More]
When you first sign in to Facebook, your newsfeed automatically defaults to Top Stories – but how do these items get ranked? What makes your aunt’s status update rank higher than your soccer coach’s new car photos? And more importantly, how can you find yourself consistently ranked in the top stories? First off, take a deep breath, because you can’t control everything – if one… [Read More]
You’ve been told that as an author you can’t afford to ignore Facebook with its 3 million followers. So you created a Page and worked hard to gain those “Likes” with compelling content. You stopped complaining that you had to do double duty with both a personal profile and an Author Page to maintain. You even accepted the changes with the new timeline without much… [Read More]
It’s easy to ignore those update pop-up windows on your computer, especially for web browser updates – after all, you can still get online. Why fix what ain’t broke?
“Have you ever been in love? Have you ever dreamed of revenge? Have you ever felt like no one knows who or where you are, and so your body may never be discovered? Have you ever wanted for a night to never end? Have you ever wanted to run away? Have you ever gone outside and seen the sky?” In an interview with girlslikegiants.wordpress.com, Leigh… [Read More]
Should the “f” in Facebook be capitalized? The icon, logo and brand identity of this popular social networking site use the lowercase letter. Brilliant marketing by breaking the style rule. But what is a copyeditor to do? Of course, I googled it. (Notice as a verb, Google is not capitalized). My research revealed lots of posts and comments regarding the marketing genius behind NOT capitalizing Facebook…. [Read More]
When you write a query letter and book proposal to an agent or acquisitions editor, there are certain things they want to know before considering your manuscript. They want to hear about you and your book, but what they really care about is the audience. What audience is your book intended for? Describe your readers in demographic detail. Where do your readers live? Work? Learn?… [Read More]