Connecting your Facebook Business Page with your Personal Profile Timeline
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July 14, 2012

If you’re an author on Facebook, you’ve certainly noticed that your personal timeline and your page exist as two seperate entities – at least on Facebook, your ‘Author-Self’ and ‘Everything-Else-Self’ are as divided as the North and South Poles. It’s not even possible to write on your own personal timeline; you can only communicate with other business pages directly. What’s a well-connected and sociable author to… [Read More]

How to Have Marvelous (or Monstrous) Facebook Etiquette
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June 26, 2012

Facebook, for better or worse, has become quite the meeting hall of 2012.  It’s where we commune electronically to discuss the days’ news, to check out our friends’ latest photos, and, as an author, promote our blogs and books. Self-promotion has always been a bit of a tight-rope walk – you have work you believe in that you want to show the world!… but you… [Read More]

How-To Use Social Media Workshop for Authors
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January 28, 2012

 Are you an author who wants to learn how to use social media tools? Are you looking for some time-saving tricks and tools to help you write and promote your book? Are you overwhelmed and don’t know where to start… or even which questions to ask? This is a 90 minute workshop for authors and writers who want to learn how to: Use track changes… [Read More]

Why authors use social media
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January 21, 2012

Too often I hear writers say they don’t see the point of social media, while others say they will use it after they’ve written their book. It’s a common refrain: writers just want to write. Many writers shy away from social media because they think it is nothing more than hype and sales. These are the same people who use Google search engines, rely on online… [Read More]

Content is King: the value of “new” social media for writers
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September 10, 2011

If you have been following our social media series and keeping abreast of the free advice Swenson Book Development LLC has to offer, please take note: this post trumps its predecessors. Search engine optimization, metadata, plugins, widgets, and pretty blogs all can improve web traffic and generate sales conversions. Nothing, however, is as important as the content on your website. Presentation and formatting makes a… [Read More]

6 WordPress Tools Worth Installing
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September 3, 2011

If you’ve read my last post on the difference between plugins and widgets and why every author platform should take advantage of these user-friendly tools, you will be happy to read this follow-up guide. I present to you, savvy WordPress user, plugins and widgets for a successful author platform. These are just a few of the basic plugins and widgets we recommend (and use ourselves)… [Read More]

Danielle Sherwood is the reader on the book beat
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June 12, 2011

When Jill Swenson asked me to write a 500 word post for Swenson Book Development LLC book blog, I was apprehensive. For one, writing creatively has never been one of my strengths. But writing critiques, doing research, and procrastinating are. Helping others write is why I want to work in book publishing. Even if the publishing industry is struggling. I refuse to say publishing is… [Read More]