Six or seven years ago my advice to aspiring authors of nonfiction books was to build an audience platform by blogging. An example of how critical blogging could be to securing a publishing contract can be found in the case of Ann Marie Ackermann, author of Death of an Assassin: The True Story of the German Murderer Who Died Defending Robert E. Lee. After an initial assessment of her manuscript, I had recommended she start a historical true-crime blog, and she did. In fact, the editor of the ideal book series at Kent State University Press became a fan of her blog and invited her to submit a book proposal. Her book won a 2018 IPPY in the True Crime category, closed a 180-year-old cold case, and has also been translated into German where it received critical acclaim and was recognized for its scholarly contribution to the history of forensics. Today, blogging may or may not be something an author decides to invest time and energy in. If your authority as an author is based on your subject-area expertise, it remains an important goal to have a visible presence on the internet establishing your credibility. Whether blogging is the best means to achieve that goal depends on you and your project. It may be more important to be listed as an expert source available to journalists and appear as a credible source in news publications covering your subject area. HARO (Help A Reporter Out) may be a better fit to…
Good writers don’t happen by chance. Chances are they draw from their favorite books to craft their own. What’s on your shelf? We encourage you to post your shelfie in the comments below and on Instagram. Six of our authors with forthcoming or new releases shared what is on their bookshelves, giving you an inside look at the books they’ve been reading. Check out their… [Read More]
In the past two years, the importance of Instagram for marketing books has grown exponentially. Readers, book reviewers, and now even publishers have adopted this new social media platform for marketing new releases. As of April 2017, there are more than 700 million users. And it is extremely popular with the millennials. If your audience is under age 35 or college educated, consider joining Instagram…. [Read More]
“Marcel’s Letters Book Launch Tonight” lit up the marquee on Washington Avenue South at Open Book in south Minneapolis last Thursday evening. The French-themed fête for the release of Marcel’s Letters exceeded all expectations. More than 300 people arrived on a hot June night to celebrate with Carolyn Porter. The reception included French pastries, books hot off the presses, and an opportunity to meet some… [Read More]
Learning how to become an editor doesn’t happen overnight. Editing isn’t a college major. Some English degree programs offer a specialization in editing and publishing, most do not. There are a handful of certificate programs in professional and graduate degree programs, but the art of editing goes far beyond knowing grammar and the basics of copyediting. A full-time job as an editor isn’t an entry-level… [Read More]
Chasing Portraits: A Great-Granddaughter’s Quest for Her Lost Art Legacy by Elizabeth Rynecki, is the story of her search for the art of her great-grandfather, which disappeared after he was killed in the Majdanek concentration camp. Moshe Rynecki’s body of work reached close to eight hundred paintings and sculptures, which he created between the First and Second World Wars in Warsaw, Poland. Recently, I interviewed… [Read More]